Does the title seem too cynical? I mean, don’t get me wrong, I was absolutely delighted to hear that the new Demon Slayer did well at the box office. But then it kept doing well, and then it broke record after record at the Japanese box office. Now it’s in the US with a wide release by Funimation Films, this time with a big Sony logo emblazoned on the front (clearly the big companies are catching onto how much money anime makes). It also has an official R rating by the MPAA, whereas most limited anime releases stay unrated.
This film has the potential to do pretty damn well in the west and to stay in theaters for a while, at a time where it’s feeling safer to go to theaters, even if at half-capacity. It’s the continuation of a major hit series getting the proper cinematic treatment from Ufotable, a studio more than capable of producing hit films, with localization from a major film studio finally ready to attach its name to these anime releases. This could be huge.
But is the movie good?
